work
Officer, Marketing and Communications
St. Michael’s Hospital Foundation
2024-2024
Executed a comprehensive communications plan and optimized digital performance through strategic metric reporting, A/B testing and segmentation.
Manager, Brand Marketing and Communications
Accessible Community Counselling and Employment Services
2022-2024
Led the end-to-end development of brand awareness campaigns across multiple channels and collaborated with program teams to plan outreach initiatives while maintaining a consistent brand voice.
Digital Design Strategist, Marketing and Communications
Juvenile Diabetes Research Foundation
2018-2022
Managed creative direction and design of materials to support a variety of national campaigns.
Education
Bachelor of Commerce, Marketing
Ontario Tech University
Areas of Expertise
technical skills
Adobe InDesign | Adobe Illustrator | Adobe Photoshop | Microsoft Office Suite | Google Analytics | WordPress | Mailchimp | Sprout Social | Canva | Drupal
